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Paris Yoga App
Branding | App Design | Video | Management
Introduction & Background.
Born out of a life in lockdown, the Paris Yoga app is the wellbeing resource in our lives we so desperately need. C&J’s continued work with Paris Yoga helps to steer and define direction in a changing world.
The Brief.
The Paris Yoga app was very quickly developed in response to sudden global change. As a result, the app required extensive thought and development to help realise its full potential. The brief required the app to be redesigned from the ground up with business processes needing definition for longterm scalability and success.
Branding | App Design | Video | Management
Introduction & Background.
Born out of a life in lockdown, the Paris Yoga app is the wellbeing resource in our lives we so desperately need. C&J’s continued work with Paris Yoga helps to steer and define direction in a changing world.
The Brief.
The Paris Yoga app was very quickly developed in response to sudden global change. As a result, the app required extensive thought and development to help realise its full potential. The brief required the app to be redesigned from the ground up with business processes needing definition for longterm scalability and success.
Development
The App.
C&J’s goal was to instill life and direction into the project and transform a great working concept into fruitful endeavour. Through carefully listening to both client and customer needs, Crawford & John were able to define designs and features for Version 2.0 of the app. We then set out to work hand in hand with the client to bring the app to life, all whilst providing creative consultancy to help the client with a realisation of vision for the app’s future. Version 2.0 of the app sits in the App Store with a wealth of 5-star ratings and great customer feedback.
Development
The App.
C&J’s goal was to instill life and direction into the project and transform a great working concept into fruitful endeavour. Through carefully listening to both client and customer needs, Crawford & John were able to define designs and features for Version 2.0 of the app. We then set out to work hand in hand with the client to bring the app to life, all whilst providing creative consultancy to help the client with a realisation of vision for the app’s future. Version 2.0 of the app sits in the App Store with a wealth of 5-star ratings and great customer feedback.
UI/UX
The Design.
Wiping the slate clean and starting again can be a daunting task. Armed with an already established brand and customer feedback for Version 1.0, C&J set out to redefine the way customers journey through an extensive library of courses, mediations, podcasts and classes. C&J’s User Interface and User Experience design (UX/UI) has positioned the app in a way that is inviting for repeat use, and becomes the place to go for daily wellbeing routine.
View the Site
UI/UX
The Design.
Wiping the slate clean and starting again can be a daunting task. Armed with an already established brand and customer feedback for Version 1.0, C&J set out to redefine the way customers journey through an extensive library of courses, mediations, podcasts and classes. C&J’s User Interface and User Experience design (UX/UI) has positioned the app in a way that is inviting for repeat use, and becomes the place to go for daily wellbeing routine.
View the Site
Content Management
Content Production.
In addition to the above, C&J also took on the role of the production team for pipeline content that included everything from the video production of the classes themselves right through to the mastering of Podcasts and Meditation guides. Achieved through a C&J Partner Plan, we maintain an on-going relationship with Paris Yoga to deliver content on a consistent schedule that’s high-quality and cost-effective.
Content Management
Content Production.
In addition to the above, C&J also took on the role of the production team for pipeline content that included everything from the video production of the classes themselves right through to the mastering of Podcasts and Meditation guides. Achieved through a C&J Partner Plan, we maintain an on-going relationship with Paris Yoga to deliver content on a consistent schedule that’s high-quality and cost-effective.
